May 19 2018 10:00
Do you use words to tell people about your start-up, product, or business? Then this workshop is for you!
Whether it’s on your website, in an email or blog, on a flyer, or in a Facebook post, your writing is communicating something about who your company is – and it’s often the deciding factor for whether or not people will buy into what you’re selling. So come join copywriter and brand voice developer Bethany Joy to learn how to craft a writing style that makes you stand out from the crowd.
Merrily throwing marketing jargon out of the window and keeping things simple and fun, she’ll be offering you a practical guide to shaping the language your business uses so that through it people get a better sense of who you are and what you have to offer – and actually want to engage with you.
You’ll leave with:
> New inspiration about the power of language and how it can make or break your business
> A simple but clearly defined brand voice for your business
> Some mini guidelines to help you consistently write in a way that brings that voice to life