Many people have joined LinkedIn, but are you using it to generate business? Do you have an optimised profile that reflects your brand and business? Do you have a policy for who you connect with? Do you get any business from LinkedIn? If you have just signed up for LinkedIn or don’t really feel that LinkedIn is doing anything for you, join our ½ day LinkedIn workshop in Oxfordshire. The course will cover: Ways of using LinkedIn in different circumstances Creating an optimised LinkedIn profile o Headline o Contact Information o Summary o Experience o Skills o Optional sections Profile security How to find and connect with relevant people Developing relationships on LinkedIn What to say / not to say on LinkedIn LinkedIn Publishing LinkedIn Groups Using LinkedIn for research Using LinkedIn for recruitment and to find a job Creating an optimised company profile Promoting a company profile What to say on a company profile LinkedIn advertising Measure success on LinkedIn

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