This is a Full Day workshop for people who already utilise Facebook / Twitter and LinkedIn for businesses and who want to further develop their Social Marketing skills as part of personal career development. You will go away with a better understanding of how to use these three key networks to market a business. This is not a workshop for beginners. If you have never used Facebook/ Twitter/ Linkedin for business, then please sign up for one of the Social Media for Beginners or An Introduction to Social Media for Business workshops that are running around the county in October and early November. Delegates must have experience of using a laptop / computer in a personal or business context and regularly use and access the internet. Prior to the course you should have an existing Facebook business page, Twitter account and LinkedIn account and know the basics of how to use them. By the end of the day you will have learnt: Facebook Learned how the Facebook newsfeed algorithm works and how to get your content seen Created a Facebook editorial calendar Learned how to schedule and target your Facebook posts Learned how to use simple Facebook ads to grow your audience and drive traffic to your website Twitter Learned how to use Twitter search to find customers and influencers How to use Twitter lists to stay in touch with important people Discovered tools to help you curate content on Twitter Learned how to schedule content on Twitter Created a Twitter editorial calendar LinkedIn Polished your LinkedIn profile Learned how to use LinkedIn relationship management tools Discovered the benefits of publishing on LinkedIn Found LinkedIn groups to participate in in order to build your network The workshop will be delivered in an interactive manner through the "bring your own devices" operated by delegates, group discussion and exercises. Delegates are asked to bring laptops with up to date browsers if at all possible rather than mobile devices (e.g. Tablets and phones). Coffee and tea will be provided from 9am and during the workshop. Please bring your own lunch. For details, link here:

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