Mar 22 2018 15:00
An Exploration of 21st-century Brand Management with Markus Kramer http://markuskramer.net/
– Luxury principles: lessons from the epitome of branding
– Purpose as the next frontier of competitive (brand) advantage
– Academic insights, key frameworks and hands-on examples
– Interactive Discussion
Enterprising Oxford is a University of Oxford initiative to help connect people to the entrepreneurship resources they need, and to promote entrepreneurship across Oxfordshire.
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