In this session you will learn how to communicate impact to inspire and attract customers, and spark action.

What?
Join Rosie Jacobs and Annabel Lee, for the 2nd of 5 Marketing Masterclasses at Arts at the Old Fire Station in Oxford. This is a chance to take a step by step journey through the process of defining your purpose, and creating content that supports your vision and mission. This session will be an interactive workshop, where you’ll be able to identify and communicate the impact of your business to engage with your customer group, to help raise your profile.

At the end of the session you will walk away with a plan that will help you to show your impact, grow your business, and save you time.

What you will learn:

• What impact is and how you are creating it in your business
• What customers expect from your social impact business
• PR Maths – how to share your impact in a way that speaks to your customers
• Add impact marketing to your content plan

Who is it for?
Social entrepreneurs who want to better leverage the social or environmental benefit of their business or organisation to drive growth and scale impact. You might run, or work for, an indie business, social enterprise or trading charity in Oxfordshire.