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The MacRobert Award is the UK’s longest-running and most prestigious national prize for engineering innovation.
It honours the winning organisation with a gold medal, and the team members a cash prize of £50,000. The presentation of the Award recognises outstanding innovation, tangible societal benefit and proven commercial success.
Past winners have included the engineers behind innovations such as the Pegasus jet engine, catalytic converters, the roof of the Millennium Dome and intelligent prosthetic limbs.
The winner of the 2021 MacRobert Award, DnaNudge, was announced on 6 July 2021. The winning team receive the signature MacRobert Award gold medal and £50,000 cash prize.
The London start-up has been honoured for the development of its pioneering consumer genetics technology that enables consumers to shop more healthily – nudged by their DNA plus lifestyle. Following a simple cheek swab, DnaNudge’s NudgeBox analyser maps the user’s genetic profile to key nutrition-related health traits such as obesity, diabetes, hypertension and cholesterol. Customers can then use their wearable DnaBand and mobile app to scan products while they shop and be guided by their DNA towards healthier choices.
The technology has been rapidly adapted into a gold-standard, 90-minute lab-free RT-PCR test for COVID-19 and is now in use in NHS hospitals, care homes, and supporting the return of the arts sector.
EnSpire Oxford is a University of Oxford initiative to help connect people to the entrepreneurship resources they need, and to promote entrepreneurship across Oxfordshire.
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