Total addressable Market (TAM)
8 July 2022
How to think about your Total Addressable Market (TAM) and how both start-ups and investors get it wrong.
Presented by Edward Keelan, an Investment Principal with Octopus Ventures, who has invested in early-stage companies for over a decade.
The session emphasises the importance of Total Addressable Market (TAM), the right and wrong ways to calculate it and how TAM should never be thought of as a binary number.
Held at The Oxford Foundry. This event is open to all individuals who have a University of Oxford connection. You will need to register and bring your Bodleian Reader Card to be allowed into the venue.